Marketing Effectiveness

Apr 6, 20212 min read

Should You Hire A Media Planner?

We discuss the role of the Media Planner and how they can be helpful to your organisation.

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Mar 31, 20213 min read

“To sell is Human” - Redefining sales in a marketing context with Daniel H Pink

This blog is about the book "To Sell is Human." Which posits that we are all salesmen. Persuading and influencing others every day.

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May 10, 20202 min read

How to Prepare Content for a World that is Uncertain

Creating content can feel like the last thing on your mind. But it's still important to think about at a time like this.

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Mar 23, 20204 min read

6 Ways That Using A Work Management Tool Has Saved Our Sanity

With so many available tools on the internet; it can be overwhelming to select which tool is right for you.

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Mar 11, 20202 min read

Think SMART goals are a pain? Here's why they matter

We could write several articles about SMART goals but today we will give you a quick overview on incorporating them into your marketing.

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Mar 7, 20204 min read

How does Knowing your “Tribe” Help You to Successfully Market Yourself?

Who is your tribe? How Seth Godin's principles help you to successfully market yourself.

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Dec 2, 20193 min read

Discussing “Contagiousness”

In this post, we discuss “Contagious: Why Things Catch On” by Jonah Berger and 6 principles of viral content.

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Nov 19, 20192 min read

B2B Content Series: Blogs

Blogs don't have to be stressful. Let's talk about why they are great and how to include them in your content plan.

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Oct 21, 20192 min read

Why You Need To Care About Efficiency AND Effectiveness.

Effectiveness and efficiency; two words that are often used interchangeably by many of us. But they’re very different; here’s how:

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Sep 19, 20192 min read

B2B Content Series: Email

Think you know everything about email? Maybe you don't. Let's talk about how you can make email work to your benefit.

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