Nyika SmytheFeb 24, 20202 min readIs PR Extinct or Has It Taken On a New Meaning?Like most areas in Marketing, the field of Public Relations (PR) has changed with the advent of Digital.
Nyika SmytheDec 2, 20193 min readDiscussing “Contagiousness” In this post, we discuss “Contagious: Why Things Catch On” by Jonah Berger and 6 principles of viral content.